Many women never get their shoe sizes right. Understand that over the years, your shoe size is likely to change due to various factors. If you have never had your feet sized, perhaps this is the right time to do so. Additionally, repeat this once annually or every time you are purchasing shoes. The measurements should include both width and length. Avoid buying shoes randomly without having your feet measured because different brands are differently designed.

I’ve spent hours at the drugstore looking through all the gel insoles, heel pads, ball of the foot pads and everything in between. Nothing seemed to work. Finally I decided to take a good long look at my feet. I try not to do that too often due to years of the aforementioned pointe shoes…. On  top of it all I have bunions that aren’t very pretty even when at their best. I do, however, take good care of my feet regularly giving myself pedicures. Dancing did one great service to my feet though, due to so much intensive training my feet are strong and flexible therefore saving me from what might be very painful surgery.
Also, while you're having a ball, be conscious of the weight that's being distributed onto the ball of your foot. "The higher the heel, the more the shoe increases the arch height and also changes the 'arch position'," Vasyli says. He suggests looking for shoes that "contour" to your arch and distribute your weight over the entire foot, not just the ball of the foot.

Vasyli recommends opting for well-constructed "quality" shoes, especially those that have shock absorbing materials in the ball of the foot, and using an insert like Orthaheel, which he invented. He also suggests wearing your highest heels for only short periods at a time and giving them a little bit of closet time now and then."If you feel the need to wear higher-heeled shoes daily, then take a more comfortable shoe to get to and from work and wear the higher shoes while you're sitting at your desk," he adds.
Ice Ice Baby: The key to stretching your heels to be slightly more comfortable is sitting right in your kitchen! By filling plastic bags with water, putting the bags inside your shoes, and placing the shoes in the freezer, the water will expand as it freezes and stretch out your heels. Just make sure there is no air left in the bags before you seal them tight. Seventeen suggests keeping the shoes in the freezer for 4 to 8 hours, and then "let them sit at room temperature until the ice thaws to a point where you can slip the bags out of your shoes."
"Just because it's a super high-end brand, doesn't always mean it's great materials, and paying attention to that and asking the salesperson that you're working with those questions can be really important," Canfield McNish said. It's also important to pay attention to the details of the shoes' design. If they feature cutouts or they're strappy, that can be hard on your feet too.
Don't forget the heel taps on your shoes, either. "If you let those start getting to the point where they're chewed up, by the heel, or by just walking on gravel or stone, it's going to make it more likely that you're going to topple over, because if they're uneven, then you're going to be — literally — on uneven footing, so replacing those regularly, before they get bad, is important and that's going to help your shoe last longer too," Canfield McNish said.
Lead With Your Thighs. It’s all in the thighs, as strange as that probably sounds hear us out. When you walk, lead each step with your thighs, moving your entire leg forward in one fluid motion. Think about it: You’re probably used to letting your feet take the lead. It takes practice, but if you employ this method you’ll find yourself placing less pressure on the ball of your foot, and ultimately reducing the torque your feet are under.
Making sure that the leather is conditioned is one thing that you can do to help keep your shoes in tip-top shape. Canfield McNish also recommended making sure that all of your heels have non-slip pads attached to the bottom. You can buy these at shoe stores, online, at stores like Target and Walmart, or at your local cobbler. The pads help keep you avoid slipping, but they also help protect your shoes from premature wear.
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I used this product exactly as noted on the label, for my brother's wedding and I was able to wear my 6 inch platform heels comfortably for 9 HOURS! I must note that these are shoes I have worn many times and never had a blister or anything, but I was able to wear them much longer! I also used it with 4 inch heels only previously worn once(for 3 hours and without the spray) and they were much more comfortable and able to be worn for 7+ hours.I will be purchasing another bottle! Thank you!
Back blisters are the bane of every heel-wearer’s existence. (It’s bad enough your toes are suffering, but your heels, too?) To help prevent friction—that causes the blisters—against your heels, rub a little lip balm to the back of your feet where the skin meets the shoes. This will form an extra layer that’ll help prevent any painful blisters from ruining your day.
Sure, those strappy, skinny summer stilettos may look like a dream. However, it's important to be realistic about what kind of shoe has day-long potential. A thin sole will most likely cause pain for the bottom of your foot. Look for something with some rubber on the bottom to provide a bit of a buffer. Ideal? A heel that has a bit of a platform in the front. The platform reduces the incline of your foot, making things more comfortable all around.
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Keep silica gel packets in your shoes when they’re not being worn.[3] Have you noticed after purchasing a pair of new shoes those little white packets containing tiny clear balls inside your shoe box? Those packets contain silica gel which absorb moisture and keep your shoes from shrinking. Hold on to those packets instead of throwing them away and stick them in your shoes when you’re not wearing them. You can ask a shoe store associate for extras, if necessary. 
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